The selection process for Kiiboo in choosing a charity is a long and well researched one. We take into account the percentage of donations that actually goes to those in need and the administrative costs. We look at previous patterns of giving and the reputation of the charity over the years. Finally, we tend to lean towards charities that prioritize on feeding the hungry. As giving is one of the main focuses of our mission, we do not take this selection lightly. As such, the first charities that Kiiboo is going to donate to is American Red Cross, the U.S. fund for Unicef and WorldVision.